apetito | Wiltshire Farm Foods appoints Director for Customer Service & Distribution

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15 May 2025 1 min read

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Leading meals producer, apetito | Wiltshire Farm Foods, has appointed a new Customer Service and Distribution Director, Jason Keegan.

With over 30 years in Logistics and Supply Chain management, which included extensive operational and change management whilst working at New Look, Marks & Spencer and Nisbets, Jason is looking forward to a new challenge.

Speaking of his new role from Portbury, where apetito’s Distribution Centre is located, Jason said:

“I’m delighted to join the apetito | Wiltshire Farm Foods team and plan to lead initiatives to enhance customer service experiences and optimise distribution costs, whilst developing a forward-thinking strategy for future growth."

Jason plans to leverage data analytics for cost-saving opportunities and is eager to explore innovative distribution technologies to ensure apetito can continue delivering its meals to some of society’s most vulnerable across the UK.

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